The word “April” is thought to be derived from the Latin “aperire,” to open, in honor of the trees and flowers opening to new beginnings. It’s with that spirit that we’ve chosen a company founded on new beginnings for our April Brand of the Month – Vineya…
If you are one of the thousands of companies planning to hire entry-level new grads this year, you’ve got a lot to think about in the next few months: In May, over 1.8 MILLION college students will graduate with a bachelor’s degree. With a positiv…
It’s March, aka the cornerstone month for major sports across the US. March Madness and the World Baseball Classic kick off the spring, followed closely by The Masters, MLB Opening Day, the start of the Stanley Cup playoffs, and the NBA playoffs. For us, nobod…
On the weekends, the start of spring means baseball games, blooming flowers, and the lightness that comes with shedding that down coat for less bulky layers. Monday to Friday, however, spring marks an uptick in business development efforts and meet…
There’s a debate going around the PK office right now about the true hue of a color in our brand guidelines — some are on Team Yellow, others Team Orange. The jury’s still out, but at the end of the day, what matters is that we’ve got a set of defin…
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