Promotional Products For Runners That Go the Distance

Posted by Dominique Ferraro on Fri, Apr 14, 2017 @ 08:04 AM


Marathon Monday is just days away, and we could not be more excited for the 30,000 runners making the trek from Hopkinton to Boylston Street this year. (Can you believe the event started wtih just 18 runners in 1897?)

The Boston Marathon symbolically marks the start of marathon season, which won't be over until mid-November. In total, there are 570 marathons expected to take place across the US with over 500,000 finishers - not to mention the 5.7 million runners racing shorter distances throughout the year. And the fastest marathon ever? 2:02:57, which means at least 2 hours of brand exposure on the fastest runners at races - but the average man in the US finishes a marathon in 4:19:27. On top of that, cheer sections and race expos pull in families and spectators to big races, adding thousands more people to the running scene. 

What's this mean for your branding strategy? Impressions. Here's a few products we love that will make a memory and earn your brand the first place medal with the active crowd. 

Nike Shield 1/2 Zip (pictured above), featuring mesh lining for weather-resistant protection and incredible breathability. Stretch cuffs and adjustable hem for a custom fit and side zip pockets for convenient storage.

Nike Jacquard Towel (pictured above) - built for golfers, with thick absorbent fabric good enough to dry off after any warm weather run.

Fitbits make a great corporate gift for clients or employees and promote wellness every day (marathon runners clock over 50,000 steps over 26.2 miles!)

Under Armour Run Shorts leave plenty of room for a screen-printed logo on the leg while still providing a sweat-wicking, moisture control short with side hand pockets. 

17 oz. Copper Insulated Vacuum Bottles come in 14 colors and provide substantial place for your logo. Plus, they keep drinks cold for 48 hours, so this bottle will be used over and over again, even after race day.

Bose QuietControl 30 Wireless Headphones - Bluetooth, wireless headphones that use breakthrough technology allowing you to control your own level of noise cancellation and tune out while you run.

Angel City Beer

Women's Nike Dry Tank and Men's Nike Miler Tank (above) - For this year's LA Marathon, Team ACB (Angel City Beer) got Nike tanks from PK, printed with their logo - a great way to run as a team and to promote their brewery for the duration of the race! 

Don't miss the opportunity to get your logo in the hands of an active audience all race-season long with health and fitness promotional items from PK. 

Go the Distance with PK

Topics: #BostonStrong, Boston Marathon, promotional products, health and fitness promotions

Cutting Edge Health and Fitness Promotions

Posted by Bryan McWilliams on Thu, Jan 2, 2014 @ 09:01 AM

2014 will be the year of wearable technology, and when it comes to being on the cutting edge of health and fitness promotions, this is the product market to watch out for. While the first few smart and wearable devices focused on the wrist, today the amount and flexibility of modern gadgets is astounding. With the New Year here, lots of people are thinking about getting fit, making health and fitness giveaways a great fit for your next corporate gathering.

Why Health and Fitness?

FitBitHealth and fitness gadgets are the biggest market for wearable tech devices today. These products are popular for both personal use by the individual and in professional and organized sports. Consider the recent release of smart socks by Sensoria Fitness that are programmed to alert the user when their running form needs improvement, or when they have remained too sedentary. Other popular wearable technology within the health and fitness sector are smart devices, such as the Fit Bit and Jawbone Up, that help the user determine how well they are completing their fitness goals. These fun but useful devices make great products for health and fitness promotions.

Branding Wearable Technology

Wearable technology devices can be seamlessly decorated with your company branding. Working with an experienced promotional products distributor like parsonsKellogg ensures that the best decorating strategies are utilized to make your wearable products look great, remain safe and fully operable, and are competitively priced. When it comes to decorating your health and fitness promotional products, consider the following decorating techniques:

  • Digital Printing. Digital printing technology allows images to be directly printed onto garments. This process adds durability and a softer touch to garments and is the ideal option when high quality, full color, and/or photographic reproductions are desired.
  • Debossing. This is used when an impression of a company brand is left on the product's surface. This decorating technique is ideally used with leather, paper, and vinyl.
  • Transfers. Transfer materials are used to tranfer a print onto a garment and ideal for smaller production runs that require multi color designs.
  • Laser Engraving. When it comes to wearable technology, laser engraving may be the best choice. This decorating technique leaves a clean, polished look by delicately etching a company's brand into a product's surface. Laser engraving is a great decorating technique for wearable technology devices that have metallic surfaces.

At parsonsKellogg, we are excited to work with cutting edge technology and techniques to bring excitement to your brand and help deliver your message to clients and associates with unique and custom-designed health and fitness promotional products. As a premium and quality design service, we help our clients to wade through the clutter of open market solutions in order to discover the best promotional products and decorating techniques for their needs.

Promotional Products RFP Tempalte

Topics: health and fitness promotions