It's March, aka the cornerstone month for major sports across the US. March Madness and the World Baseball Classic kick off the spring, followed closely by The Masters, MLB Opening Day, the start of the Stanley Cup playoffs, and the NBA playoffs. For us, nobody knows sports more than this month's Brand of the Month - adidas. adidas is a "truly global sports brand," with pure sports roots. Here's why we think they deserve the Brand of the Month title.
PK Brand of the Month: adidas
We know adidas, our parents know adidas, and even our grandparents know adidas. Talk about maintenance of brand integrity! Originally founded under a different name in 1924 in Germany, and renamed in 1949 as the brand we know today, adidas' staple 3-stripes have been found on reliable, comfortable sportswear for close to 100 years.
The great thing about adidas is how well they know sports - and how specifically they design their products to fit their designated functions. This year, they've given their NCAA teams new uniforms for the postseason, and they're replacing Reebok as the official uniform provider for the NHL. Taylormade-adidas Golf boasts current and former World #1's Dustin Johnson and Tiger Woods as the brand's tour professionals. It's clear the company aligns itself with excellence.
With marketing slogans like "adidas is all in," and "impossible is nothing," we can't resist offering their apparel and accessories to our customers who are passionate about their industries and stop at nothing to succeed. Co-branding with adidas for corporate promotional products is a no-brainer for for companies who value quality and consider their services the best in the world.
ParsonsKellogg customers have exclusive access to a number of lines by adidas, including their Team apparel and their Taylormade-Adidas Golf brand. What this means for you? Promotional products, apparel, and accessories not typically offered to the corporate market, available to customize with your logo from PK.
Some products from adidas we love...
Men's Adidas Team 1/4 Zip (pictured above): Built to keep you warm and comfortable on the sidelines and in the conference room.
Taylormade Duffel (pictured above): A reliable classic from Taylormade, an adidas group golf brand known for combining innovation with authenticity.
Women's Performance Polo (pictured above): A staple for both men and women in the corporate market, this adidas polo makes the cut for a number of our clients' webstores, with UV 30+ protection and a classic 3-button style that works on the course and in the office.
3-Stripes Backpack (pictured below): Brand swag taken to the next level with a simple, reliable pack that brings effortless style to your brand.
Climachill Stripe Polo (pictured below): 360º ventilation for maximum cooling from adidas' climachill line, "woven with small, aluminum silver dots that help to pull heat away from the wearer's body as well as provide a cool, refreshing touch to the skin"
If adidas' values match your own, contact PK to learn more about co-branding with premium golf, sportswear, and lifestyle brands like adidas and stay ahead of the game with your promotional products.
Promotional apparel, a staple of the corporate marketplace, excels at building recognition of your brand and solidifying client loyalty – but only if it is done well. ParsonsKellogg provides premium promotional apparel at the best prices through exclusive access to iconic brands. Our solid relationships maximize quality and minimize cost. PK is your singular destination for the best brands and selection in custom promotional apparel. (Sign up here to receive updates.)